We have a trade show every January in Dubai, held in the World Trade Center.
Undoubtly, the Novotel, together with Ibis have the best location since they are in the premises. Can´t beat that.
Having said that, I will go directly to pros/cons.
PROS: Location, location, location. Jazz bar is cool. Restaurant is ok, but quite expensive.
CONS: Crazy prices, AED 1500 (during this show) per night, very expensive internet (AED 110 per 24hs), small and crowded gym at peak hours (7-8AM), cold pool, rooms are quite tight.
In summary, if you have anything going on at the World Trade Center, you will love staying there. Dubai´s traffic is impossible and the advantage of staying there is incredible.
Otherwise, choose a different hotel. Good luck.
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